OnebyOnePeacebyPeace

We believe that embracing the concept of One By One Peace By Peace could move us towards that seemingly impossible goal of world harmony. After all, the majority of us around the world wish for peace, so shouldn’t we each be personally accountable for advocating for it? For if not us, then who will it be? But even if we’d like to personally commit to some sort of peace action, scheduling another activity into our busy lives seems overwhelming and unlikely to happen. However, we’ve found that if we make an action convenient and easy enough, it significantly increases the chances we will follow through with our resolutions. So what would make marketing this message easy, painless, consistent, and continuous? Well, every day, we drink from mugs, use key chains and mouse pads, carry totes. And every day we choose hats or clothing to wear or use magnets and stickers on walls, frigs, cars, bikes, water bottles, instrument cases or laptops. Check out our store and see which of these products could be incorporated into your daily life as a way to subliminally pass this idea onward. What’s the end result? We’re making our point with subtlety and no added actions on our part.